Whether you’re just beginning to use Google AdWords or have used them a long time, doing okay with them is never enough. You’re putting a big investment in this marketing strategy and knowing how to turn low-cost keywords into real leads is very important. If you’re a small business, you probably don’t have the budget to pay higher than big business competitors, but there are still ways you can help local customers find you. If you really want to get the most out of using AdWords, you should hire a digital marketing company like White Shark Media to create campaigns for you.
White Shark Media has been helping small and mid-sized businesses build better AdWords campaigns since their founding and they even include tools like call tracking, data analytics and a triton website if you feel you need to build a more interactive website. They’re one of only 29 digital agencies that are certified Google SMB partners, a certification that’s hard to achieve with the strict requirements involved. But White Shark Media has delivered and they make things easier for customers by having a contact person they can get a hold of any time, senior staff that monitor the signup and hiring process so that the contact person can refer to them, and monthly review meetings to check the progress of the campaigns.
You should also consider signing up for White Shark Media’s AdWords evaluation which is given free of charge. During the evaluation, a representative will take a look at what you’re currently doing with AdWords and then explain what White Shark Media would do to make it work better. They will not actually do anything during the evaluation, but the knowledge you could gain may be very helpful, so even if you decide not to hire White Shark Media you could use it on your own. To get this free evaluation, simply call White Shark Media or signup at their website at www.whitesharkmedia.com.